Privacy Policy

1. Information we collect

Information you provide or that comes from your sign-in

• Account information: your name, email address, and the password you set for the Platform, which our authentication provider stores only in hashed form.
• Creator profile information: details you or our team add to your profile, such as your display name, campaign membership, and the names you give your tracking links.
• Payout information: if you receive payments from Lebanta, the information needed to pay you, such as your legal name, payment method details, and tax information.
• Communications: messages you send to us, including support requests.

Information from connected services

• Amazon performance data: aggregated metrics for your tracking links, described in Section 3.
• Social media data: information from accounts you choose to connect, described in Section 4.

Information collected automatically

• Usage and device information: log data such as your IP address, browser type, pages viewed, and the date and time of your visits, used to operate and secure the Platform.
• Short link activity: when someone opens a Platform short link, we record the time of the click and basic technical information (such as device type and referring site) before redirecting them to Amazon. We do not use this information to identify the person who clicked.

2. How we use information

We use the information we collect to:

• create and manage your account and verify invitations;
• create Amazon Attribution tracking links for you and attribute clicks, product page views, add-to-carts, and sales to your links;
• show you and Lebanta's team performance dashboards and reports, including exports;
• measure content performance and identify when your content gains traction;
• calculate and process creator compensation under your agreement with Lebanta;
• communicate with you about the Platform, your campaigns, and support requests;
• keep the Platform secure, prevent fraud and misuse (including invalid click activity), and fix problems; and
• comply with legal obligations and enforce our Terms of Service.

We do not sell your personal information, and we do not use it for targeted advertising.

3. Amazon data

The Platform connects to Lebanta's own Amazon Ads account through the Amazon Ads API and Amazon Attribution. Through this connection, we create tracking links and receive aggregated performance reports, including clicks, detail page views, add-to-carts, purchases, units sold, and sales attributed to each link.

• These reports are aggregated. Amazon does not provide, and we do not receive, the names, addresses, or other personal information of Amazon shoppers.
• Amazon data is used only to measure and report the performance of Lebanta's creator marketing and to calculate creator compensation. It is not shared with or sold to third parties, and it is not combined with data from other brands.
• Each creator can see only the data for their own tracking links. Lebanta's authorized team members can see data for all creators.

You sign in to the Platform with your email address and a password; the Platform does not use your Amazon account to sign you in. We do not access your Amazon purchase history or any other information in your Amazon account.

4. Connected social media accounts

You may choose to connect social media accounts (such as TikTok, Instagram, or Facebook) through each platform's official authorization process. You decide which accounts to connect and which campaigns to link them to. Depending on the platform and the permissions you grant, we may receive:

• your public profile information, such as username, display name, and profile picture;
• a list of your posts and videos, including captions, links, and publish dates; and
• performance metrics for your content, such as views, likes, comments, shares, watch time, and other analytics the platform makes available.

If you choose a starting post when linking an account to a campaign, we track only content published from that post onward. We may generate transcripts of your linked videos to help you and Lebanta review calls to action and content compliance.

We access only the data covered by the permissions you approve, and we use it only for the purposes in this policy. Your use of each platform remains subject to that platform's own terms and privacy policy.

5. How we share information

We share information only as described below:

• Within Lebanta: with Lebanta's authorized team members who manage the creator program.
• Service providers: with companies that host and operate the Platform for us, such as hosting, database, email, and transcription providers. They may use the information only to provide services to us.
• Payment and tax providers: with providers that help us pay creators and meet tax reporting obligations.
• Legal and safety: when required by law or legal process, or when necessary to protect the rights, safety, or property of Lebanta, our creators, or others.
• Business transfers: as part of a merger, acquisition, or sale of assets, in which case the information would remain subject to this policy's protections.

Creators cannot see other creators' data.

6. Data retention

We keep your account information while your account is active. We keep performance and payment records for as long as needed to calculate and verify compensation and to meet accounting, tax, and legal requirements, generally up to seven (7) years after your relationship with Lebanta ends. When information is no longer needed, we delete or anonymize it.

7. Disconnecting accounts and deleting your data

• Disconnect a social media account: go to the Accounts page in the Platform and disconnect or unbind the account. You can also revoke access directly in that platform's app or security settings. After you disconnect, we stop collecting new data from that account.
• Delete your data: email support@trylebanta.com from the email address on your account with the subject "Data deletion request." We will delete your account and the personal data received from your connected accounts within 30 days, except records we must keep for legal, tax, or payment purposes, and confirm when the deletion is complete.

8. Your privacy rights

Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal information, and to object to or limit certain uses of it. To make a request, contact us at support@trylebanta.com. We will verify your identity before responding and will not discriminate against you for exercising your rights.

9. Security

We use reasonable technical and organizational safeguards to protect your information, including encrypted connections, access controls limited to authorized personnel, and secure storage of access tokens for connected accounts. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

10. Cookies

The Platform uses cookies and similar technologies that are necessary to sign you in, keep your session secure, and remember your settings, such as saved dashboard presets. We do not use advertising cookies.

11. Children

The Platform is intended only for adults aged 18 or older. We do not knowingly collect personal information from anyone under 18. If you believe a minor has provided us with information, contact us and we will delete it.

12. Changes to this policy

Lebanta may change this policy at any time at its discretion. Changes take effect when the updated policy is posted on this page, and the effective date at the top shows when it was last updated. For material changes, we will make reasonable efforts to notify you through the Platform or by email. Continuing to use the Platform after changes are posted means you accept the updated policy.

13. Contact us

If you have questions about this policy or your information, contact us at: